Improve Engineering Operations and Results by Correctly Integrating CX and UX Practitioners and Processes
Software development methodologies lack the details of how CX (Customer Experience) and UX (User Experience) fits into organizations, teams, and projects. Some suggest that a Product Manager describing features is enough for developers, CX should train others to do their specialized jobs, or excluding UX experts solves them being “too siloed” and “not collaborative.”
This happens with no other role in software development. It’s hurting culture, efficiency, and productivity, and creating poor products for customers.
Your customer only cares about your CX. They have no idea if you have 1000 developers or if you were Agile or Lean. Companies are figuring out that CX specialists and the User-Centered Design process are great investments that more than pay for themselves. Recent highly-publicized CX failures remind us that skimping on the CX process can alienate customers, create negative media attention, and burn millions of dollars.
Learn how the User-Centered Design process fits into Lean and Agile; augments software development goals; increases customer satisfaction; and saves time, money, and sanity… all before developers write a line of code.
- Correct integration of CX and UX processes and practitioners saves time, money, increases efficiency, keeps engineering’s changes to a minimum, & creates the best product for customers.
- CX and UX specialists conduct research, architect and design the product, learn from testing, iterate to fix flaws, & deliver vetted blueprints so engineers build once. That’s the dream outcome!
- How the User-Centered Design (UCD) process used by CX and UX fits into project timelines and development approaches including Agile. How CX and UX tasks can be Lean(er).
- The benefits of bringing CX and UX specialists in early during portfolio planning and management.
- How to break down silos and foster more communication and collaboration between CX/UX and other roles and departments.
Format: Interactive workshop (polls, discussions, exercises, Q&A). Available in 1.5 and 2 day lengths. Customized versions and lengths available.
After the workshop, those passing our certification exam with a score of at least 80 will receive a Certification in CX Process Integration. You will receive a certificate and badge that you can print, add to LinkedIn, and share.
Those who complete the course but do not wish to take the exam can request a Certificate of Completion to prove they attended the workshop.