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AI and Excellent Research for Conversion, Retention, Growth, and PMF
- Learn the Atomic PMF model (macro/meso/micro levels) and process.
- Every method tells you to understand customers and do discovery research, but rarely tells you how to do it well. We’ll examine what makes research Excellent.
- Speak more of the business’s language.
- Tie customer needs to business impact.
- How to use AI in qualitative research, strategy, and solution brainstorming. Hours of interactive demos showing how I use Claude in my work, having refined my processes over the last 16 months.
The course is delivered live, but recordings will be sent out after each session. You can also take the course asynchronously.
The next cohorts start on 11 April 2026 and 22 May 2026. $399 USD per person.
The Cohort Course button below has a $100 off discount code built in.
Life After Tech: Redefine Yourself and Discover New Work Opportunities
- As tech and corporate jobs are unlikely to last us until retirement, our goal is to help you find new work areas and possible career directions.
- Each week, you’ll be assigned chapters and their exercises.
- I’ll give you personal feedback on each exercise, and help/coach where you would like assistance or advice.
- There are weekly optional Q&A/Office Hours calls where I’ll take questions. These will be recorded and shared.
This course is asynchronous, except for the optional Office Hours calls.
The next cohorts start on 1 May 2026. $79 USD per person.
The Cohort Course button below has a 10% off discount code built in.
Improve Your Presentation Writing, Public Speaking, and Work Presentations
You’re afraid or worried that you will mess up, be embarrassed, make mistakes, seem boring, or lose your audience. You have something important to tell them, and you’re concerned it won’t come across well or at all. Fear no longer!
Go from nervous, monotone, or low-energy to confident and compelling. Audiences love engaging speakers who give them meaningful, actionable, and helpful information, ideas, and techniques.
This course consists of a self-paced video and exercises/projects. If you want feedback on your exercises, you would need to add private coaching.
$77 USD per person.
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Delta CX : Our recent books
2026’s Atomic Product-Market Fit examines how to avoid cycles of failure. Drive success, conversion, retention, and growth. Where AI augments problem finding and solving. Our tactical follow-up to CKYS.
2024’s Life After Tech is part career coaching, part introspection. Tech and corporate jobs are unlikely to carry us to retirement. Plan future work areas, and plant seeds now. Includes 18 exercises.
2023’s Disruptive Research focuses on how knowledge-oriented research and design methods drive successful products, services, and innovations. Learn task analysis and optimization.
2022’s Customers Know You Suck examines CX and UX strategies to increase customer satisfaction and retention. A customer-centricity how-to manual that includes multiple interviews on topics including accessibility, A/B testing, ethics, product management, and more.
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